"Be on guard against a potential backlash and genre dilution related to new, more pop-oriented country. The key is to nurture a new artist’s persona as a legitimate country performer with personal ties and a commitment to the essence of the genre. This authenticity also applies to DJs, as the study found strong resistance among core fans against the “crossover DJ” who has switched from another format to Country."
A&O tip: every quarter hour of your music schedule either refutes this listener complaint or supports it, as does every content break by your personalities. If you don't know what I mean by this statement, we need to chat now.